The London EDITION

Luxury Fitzrovia townhouse with a private club atmosphere

Near Regent Street shops

The London EDITION occupies a historic townhouse in the stately central neighborhood of Fitzrovia. Buzzing Soho is right on your doorstep, and the flagship stores of Oxford and Regent streets are 5 minutes away on foot.

World capital of shopping

The surrounding streets are a shopper's paradise, with Soho's boho boutiques and the elegant arcades of Mayfair within a 10-minute walk. You can get coffee in Covent Garden, a 7-minute taxi ride away, or marvel at mummies in the British Museum, an 11-minute walk from the hotel.

Vintage fun in Punch Room

From gourmet breakfasts and late suppers at Berners Tavern to snooker and signature cocktails in the Lobby Bar, the hotel feels like an exclusive club. It's reservations-only for drinks and music in Punch Room, and you can book a personal trainer in the 24-hour fitness center.

Custom design, 46-inch TV

The 173 rooms and suites are custom-decorated and furnished with oak floors, wood paneling, and photography by Hendrik Kerstens. You can check email via free WiFi in the comfort of a George Smith chair, raid the minibar, or watch a movie on a 46-inch flat-screen TV.