I'm starting with the plus side: great location with a Starbucks opposite and in walking distance to Times Square, cozy and bigger than the average hotel room, very clean, air condition and wifi work fine.
However it's not for the fainthearted: Three days prior to arrival I contacted the number and provided date and time of arrival to avoid unnecessary waiting time. When I got to the studio nobody was there so I had to ring again. To my surprise they asked if I had a reservation and eventually sent two people who turned up 30mins later. They were very friendly and apologetic but it doesn't help if the check in process is unprofessional and takes 45mins. Bed is smaller than king sized, bathroom door needs fixing and jug of coffeemaker is missing.