Sure Hotel by Best Western Allen

City-center hotel within easy reach of Nya Ullevi Stadium

Choose dates to view prices

Wed, Mar 25
Thu, Mar 26
March 2026
11
April 2026
Near Liseberg Amusement Park, Sure Hotel by Best Western Allen offers a welcoming stay with free breakfast buffet and convenient services like dry cleaning/laundry. Multilingual staff, luggage storage, and tour/ticket assistance are just some of the perks that have left guests feeling well cared for.
Good

Popular amenities

  • Pet friendly
  • Parking available
  • Free WiFi
  • Laundry facilities
  • 24/7 front desk
  • Non-smoking

Main amenities (9)

  • Housekeeping (on request)
  • Self parking
  • 24-hour front desk
  • Laundry service
  • Self-serve laundry
  • Multilingual staff
  • Free newspapers in the lobby
  • Luggage storage
  • Tour/ticket assistance

For families (6)

  • Children stay free
  • Free cribs/infant beds
  • Private bathroom
  • Television
  • Laundry facilities
  • Blackout drapes/curtains
$71 nightly
$79 total
Mar 15 - Mar 16
Total with taxes and fees

Room options

Showing 5 of 5 rooms
Shower, hair dryer, towels
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 1 Twin Bed, Non Smoking

Very good

Highlights

Free cribs/infant beds
LCD TV
Hypo-allergenic bedding
Separate bedroom
Pillowtop bed
Blackout drapes/curtains
Hair dryer
Private bathroom
  • 161 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Twin Bed
Shower, hair dryer, towels
Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 1 Double Bed, Non Smoking

Very good

Highlights

Free cribs/infant beds
LCD TV
Hypo-allergenic bedding
Separate bedroom
Pillowtop bed
Blackout drapes/curtains
Hair dryer
Private bathroom
  • 194 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed
Shower, hair dryer, towels
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Standard Room, 2 Twin Beds, Non Smoking | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 2 Twin Beds, Non Smoking

Very good

Highlights

Free cribs/infant beds
LCD TV
Hypo-allergenic bedding
Separate bedroom
Pillowtop bed
Blackout drapes/curtains
Hair dryer
Private bathroom
  • 194 sq ft
  • 1 bedroom
  • Sleeps 2
  • 2 Twin Beds
Family Room, 2 Twin Beds, Non Smoking (with Sofabed) | Bathroom | Shower, hair dryer, towels
Family Room, 2 Twin Beds, Non Smoking (with Sofabed) | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Family Room, 2 Twin Beds, Non Smoking (with Sofabed) | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Family Room, 2 Twin Beds, Non Smoking (with Sofabed) | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Family Room, 2 Twin Beds, Non Smoking (with Sofabed)

Good

Highlights

Free cribs/infant beds
LCD TV
Hypo-allergenic bedding
Separate bedroom
Blackout drapes/curtains
Pillowtop bed
Sofa bed - twin
Hair dryer
  • 215 sq ft
  • 1 bedroom
  • Sleeps 4
  • 2 Twin Beds
Shower, hair dryer, towels
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Economy Room, 1 Double Bed, Non Smoking

Good

Highlights

Free cribs/infant beds
LCD TV
Hypo-allergenic bedding
Separate bedroom
Pillowtop bed
Blackout drapes/curtains
Hair dryer
Private bathroom
  • 161 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed

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About the neighborhood

Map
Parkgatan 10, Gothenburg, 411 38

What's nearby

  • Garden Society of Gothenburg - 1 min walk - 0.1 km
  • The Avenue - 3 min walk - 0.3 km
  • Gamla Ullevi Stadium - 4 min walk - 0.4 km
  • Nordstan Shopping Center - 7 min walk - 0.6 km
  • Nya Ullevi Stadium - 10 min walk - 0.9 km

Getting around

  • Landvetter Airport (GOT) - 25 min drive
  • Gothenburg (XWL-Gothenburg Central Train Station) - 10 min walk
  • Gothenburg Central Station - 10 min walk
  • Liseberg Station - 19 min walk
  • Valand Tram Stop - 6 min walk
  • Kungsportsplatsen Tram Stop - 7 min walk
  • Ullevi Södra Tram Stop - 7 min walk

Restaurants

  • ‪John Scott's Pub - ‬5 min walk
  • ‪Texas Longhorn Steakhouse - ‬4 min walk
  • ‪Trädgår'n - ‬5 min walk
  • ‪Hard Rock Cafe Gothenburg - ‬5 min walk
  • ‪Rosenkaféet - ‬7 min walk

About this property

Sure Hotel by Best Western Allen

Sure Hotel by Best Western Allen puts you just a 5-minute drive from Nya Ullevi Stadium and Liseberg Amusement Park. Public transportation is just a short walk: Valand Tram Stop is 6 minutes and Kungsportsplatsen Tram Stop is 7 minutes.

At a glance

Hotel size

    • 50 rooms
    • Arranged over 3 floors

Arriving/Leaving

    • Check-in start time: 3:00 PM; Check-in end time: anytime
    • Minimum check-in age: 18
    • Check-out time is 11:00 AM
    • Contactless check-out available

Special check-in instructions

    • Front desk staff will greet guests on arrival at the property
    • For any questions, please contact the property using the information on the booking confirmation
    • Information provided by the property may be translated using automated translation tools

Required at check-in

    • Credit card, debit card, or cash deposit required for incidental charges
    • Government-issued photo ID may be required
    • Minimum check-in age is 18

Children

    • Up to 2 children (6 years old and younger) stay free when occupying the parent or guardian's room, using existing bedding

Pets

    • Pets allowed (dogs only, 2 total, up to 66 lbs per pet)*
    • Service animals welcome
    • Restrictions apply*

Internet

    • Free WiFi and wired internet access in public areas

Parking

    • Onsite parking available only on request
    • Onsite self parking (SEK 200 per night)

Other information

    • Smoke-free property

Property amenities

Food and drink

  • Free buffet breakfast

What to do

  • Bicycle rentals nearby
  • Golf lessons nearby

Services

  • 24-hour front desk
  • Tour/ticket assistance
  • Dry cleaning/laundry services
  • Free newspapers in lobby
  • Luggage storage
  • Multilingual staff

Facilities

  • 1 building/tower
  • Built in 1965

Accessibility

  • Elevator
  • Well-lit path to entrance

Room amenities

Be entertained

  • 32-inch LCD TV
  • Cable TV channels

Home comfort

  • Iron/ironing board (on request)

Sleep well

  • Hypo-allergenic bedding
  • Blackout drapes/curtains
  • Pillowtop mattress
  • Free crib/infant bed
  • Bed sheets provided

Freshen up

  • Private bathroom
  • Shower only
  • Hair dryer
  • Towels

Stay connected

  • Desk
  • Phone

More

  • Housekeeping on request

Special features

Awards and affiliations

Eco-Certified Property
This property participates in Green Key (Foundation for Environmental Education), a program that measures the property's impact on one or more of the following: environment, community, cultural-heritage, the local economy.

Fees & policies

Pets

  • Service animals exempt from fees
  • Pets are allowed for an extra charge of SEK 250 per pet (may vary based on length of stay)

Parking

  • Self parking costs SEK 200 per night
  • Guests must contact this property in advance to reserve onsite parking

Policies

Only registered guests are allowed in the guestrooms.
Guests can rest easy knowing there's a fire extinguisher on site.
This property accepts credit cards and debit cards. Cash is not accepted.
Credit cards accepted: Visa, Mastercard, American Express, Diners Club, JCB International, Carte Blanche, Eurocard
Cashless transactions are available.
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western).

National rating

Hotelstars Union assigns an official star rating for properties in Sweden. This property is rated 3 star Superior and is displayed on this page as 3.5 stars.

Also known as

Allén Gothenburg
Allen Hotel Gothenburg
Hotel Allén Gothenburg
Allén
Sure Hotel Best Western Allen Gothenburg
Sure Hotel Best Western Allen
Sure Best Western Allen Gothenburg
Sure Best Western Allen
Sure Best en Gothenburg
Sure By Best Allen Gothenburg
Sure Hotel by Best Western Allen Hotel
Sure Hotel by Best Western Allen Gothenburg
Sure Hotel by Best Western Allen Hotel Gothenburg

Frequently asked questions

Are pets allowed at Sure Hotel by Best Western Allen?

Yes, dogs are welcome, with a limit of 2 total and maximum weight of 66 lbs per pet. There's a charge of SEK 250 per pet, per stay. Service animals are exempt from fees. Some restrictions may apply, so please contact the property for more details.

Is parking offered on site at Sure Hotel by Best Western Allen?

Yes. Self parking costs SEK 200 per night.

What are the check-in and check-out times at Sure Hotel by Best Western Allen?

Check-in start time: 3:00 PM; Check-in end time: anytime. Check-out time is 11:00 AM. Contactless check-out is available.

Is there an onsite casino at Sure Hotel by Best Western Allen?

No, this hotel doesn't have a casino, but Casino Cosmopol Gothenburg (18-min walk) is nearby.

What is there to do at Sure Hotel by Best Western Allen and nearby?

Have fun with nearby activities such as cycling and practice your swing at the nearby golf course.

What's the area around Sure Hotel by Best Western Allen like?

Sure Hotel by Best Western Allen is in Gothenburg City Center, a short 6-minute walk from Valand Tram Stop and 11 minutes' walk from Nya Ullevi Stadium.

Have a question?

Get instant answers with AI powered search of property information and reviews.

Sure Hotel by Best Western Allen Reviews

7.6

Good

8.0

Cleanliness

8.4

Location

8.2

Staff & service

7.4

Property conditions & facilities

Popular mentions

LocationRoomBreakfastParkingService staffLobbyShower

10/10 Exceptional

✌️
Jesper, 1-night trip

8/10 Very good

Bra personal o rent rum.
Ann-Kristin, 2-night trip

10/10 Exceptional

Great location for the price
Devram, 1-night trip

10/10 Exceptional

Perfect place to stay.
Wipawan, 1-night trip

8/10 Very good

Good location, comfy bed. The area is fairly noisy, and there is no AC, so keep that in mind in the summer. Rooms are nice and clean, and the staff is helpful and friendly.
Karl, 1-night trip

8/10 Very good

Good location.
Frode, 2-night trip

8/10 Very good

.
Anders, 2-night trip

8/10 Very good

Location is very good Car parking option is good
Ercin, 1-night trip

8/10 Very good

Clean near the centre small but ok rooms
Sasan, 1-night trip

10/10 Exceptional

J
Rebecca, 1-night trip

8/10 Very good

good location
min, 1-night trip

10/10 Exceptional

Friendly staff.
CK, 1-night trip

10/10 Exceptional

Incredible value, wonderful staff and breakfast!

Incredible value, super location!! Staff were very helpful and friendly and breakfast buffet was amazing! I did not expect much for the price and was very pleasantly surprised at the wonderful included breakfast. Room basic but very comfortable. Beautiful trädgårdsförening and Heden very close by.
Mauricio, 1-night trip

10/10 Exceptional

About a ten minute walk from the Central Station. Plenty of restaurants and shops nearby. Comfortable room and clean bathroom with good water pressure. Friendly and professional staff.
Robert, 1-night trip

10/10 Exceptional

All around great!!
Enda, 1-night trip

10/10 Exceptional

We had a lovely weekend in Göteborg. The hotel stay was great. Extremely friendly staff members specially Awet, Viktoria and Hamza. Due to our travel plan we had to checkout before the "breakfast time” but Hamza was so helpful that he made sure to organize a packed “breakfast packet” for us. Based on this excellent experience it is highly recommended to stay at this hotel. Kind Regards, M. Ajmal Choudhary
M. Ajmal, 1-night trip

10/10 Exceptional

.
Omar, 2-night trip

10/10 Exceptional

Cozy & comfortable

Excellent little hotel with clean, cozy rooms. The breakfast was outstanding. And the 12 PM checkout was perfect so that I didn’t need to rush. The location is convenient, right next to the main local bus rank. Just a couple of minutes walk from the center.
1-night trip

4/10 Fair

The staff at the hotel are excellent !! Very helpful and polite. Unfortunately the room left a lot to be desired with the curtains being the wrong size for the window and the bathroom tap not working. In the day it was a little noisy due to renovations, but this will only serve to improve everything as the staff were really good!!
Stuart, 1-night trip

10/10 Exceptional

This hotel has the best location and didn’t break my bank. Everything we planned was at walking distance. Grocery store even close by. There is also a small botanical garden so close to the hotel with a nice trails, beautiful views, playground, trees to climb (my 7 years old son really loved it). Restaurants with in 20 minutes walk so is a train station. This hotel also serves a breakfast with a healthy options such as overnight oats, smoothie, fruits, yogurt. And my husband loved his bacon, eggs, bread and much more food and drinks option, just amazing. Loved this place. We’ll be back again someday!
View outside our window
View from the window, you could see a ferries wheel from the attraction park that next to Universeum,20 minutes walk.
nadya, 2-night trip

10/10 Exceptional

If your plan is to walk all day long through the city and get back to hotel to spend the night this place is the best option. I found the stuff very nice and respectful. Rooms are small but cozy and smartly organized. Plus the price of staying includes breakfast (I was very surprised by variety of food and drink options, also the food looked and tasted good).
Sofiia, 1-night trip

10/10 Exceptional

Our room was very clean and comfortable. A big buffet breakfast was available. Parking was limited on-site. But city parking is available across the street.
Margaret, 1-night trip

6/10 Good

Very small bed, i almoat fell to floor on my sleep. Breakfast is simple. Very frindly service by lovly ladies
Gayan, 1-night trip

6/10 Good

This is a run down hotel, but is being worked on when I was there. The worst part was after walking from the train station, I had to climb a flight of stairs, then go down several steps to get to reception. No a great thing to have to do with two heavy (for me) bags.
Pamela, 2-night trip

8/10 Very good

X
Francisco, 4-night trip